Glu Mobile signed a special five-year contract with Grammy-award winning vocalist Katy Perry earlier this month to establish a mobile game featuring the singer’s “likeness, voice, and personality,” according to reports. If you remember, it was mid last year when the “Kim Kardashian: Hollywood Game was released and widely downloaded but has greatly lost its fame this year. Could it be due to the high number of hacks? Checkout what the guys at this site have been doing. Anyhow, this is the second celebrity game that Glu Moblie is doing and they are hoping for a high return especially in the high fae of Katy Perry from the last NFL Super Bowl halftime performance.
The said video game is said to be released on the late fall this year which will be downloadable world wide and will be playable both for the Android and iOS users. We certainly expect that it will be another celebrity simulation game like simcity buildit from EA.
Glu Mobile hopes to take a piece of Katy Perry’s huge fans and followers from the different social media network from Twitter, Facebook, and Instagram. According to them, Katy has over 170 Million followers which is far more higher that Kim Kardashians 78 Million followers. According to developers, it was this exactly number and consideration that they invested over $73 Million for the game development of the Kim Kardashian Hollywood mobile game released last June 2014.
Kardashian video game was a top grosser in 2014 and also is claimed to “account for a 3rd of Glu Mobile’s modified income for 2014,” according to a Reuters record. News about the collaboration with Perry, according to a Bloomberg record, additionally enhanced the firm’s shares by 12 percent in after-hours New York trading after the news was made late Wednesday.
Furthermore, Glu is positive that the Katy Perry video game will definitely generate much more revenue, and willl actually improve their earnings as they forecast the release for 2015. In a statement, the firm stated, “Glu is concentrated on developing premier Hollywood Character games and boosting the annuity characteristics of our franchises. We anticipate our growth in 2015 as well as beyond with confidence.”.
Glu’s Chief Executive Officer Niccolo de Masi informed UNITED STATE Today that “(Perry) is a social icon and also we expect to equate crucial elements of her success into a cutting-edge, highly amusing mobile encounter.”.